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Sr. Director, Partner and Field Marketing

  • Remote
    • Austin, Texas, United States
    • San Francisco, California, United States
    +1 more
  • Sales & Marketing

Job description

Since 2016, Wallarm has been on a mission to secure the internet's critical infrastructure: APIs. Today, we are the trusted choice for over 200 of the world's most innovative companies, from high-growth startups to Fortune 500 and Nasdaq leaders. Our unified platform provides full-lifecycle API security — helping teams discover their attack surface, protect against modern threats, and respond to incidents in real-time. As a graduate of Y Combinator and fueled by a recent $55M Series C, we are scaling our global, remote-first team of 150+ innovators to solve the next generation of security challenges.


About this opportunity:

The Sr. Director of Partner and Field Marketing will be responsible for driving revenue growth through highly targeted, regional marketing programs that directly engage customers and prospects — both directly and through partners. This role will lead the strategy and execution of Wallarm’s global partner and field marketing initiatives, including customer-facing events, 3rd party sponsorships, partner campaigns, and customer marketing programs.
The ideal candidate has a proven track record of building deep relationships with sales, partners, and customers to deliver measurable impact on pipeline, deal progression, and retention.

Key Responsibilities:

  • Revenue-Focused Field Marketing: Develop and execute regional marketing strategies that drive awareness, generate qualified leads, and accelerate pipeline in partnership with regional sales teams.

  • Events & Sponsorships: Lead strategy and execution for Wallarm’s field events, customer programs, and 3rd party sponsorships that create meaningful engagement anddeliver measurable ROI.

  • Partner Marketing: Collaborate with global partners to design joint marketing programs that expand reach, generate demand, and strengthen Wallarm’s partner ecosystem.

  • Customer Marketing: Build programs to nurture existing customer relationships, driving retention, expansion, advocacy, and long-term loyalty.

  • Sales Alignment: Serve as a strategic partner to regional sales leaders, ensuring marketing activities are tightly integrated with account priorities and deliver leads, nurtures, and pipeline progression.

  • Digital Integration: Partner with the digital demand generation team to align global campaigns with regional needs, while providing feedback to shape and optimize programs for maximum impact.

  • Leadership & Collaboration: Lead and mentor a global team of field marketers, while collaborating cross-functionally with Sales, Product Marketing, and Demand Gen to ensure alignment and execution excellence.

Job requirements

We are looking for candidates with:

  • 10+ years of progressive B2B marketing experience, with at least 5 years leading field or partner marketing in high-growth technology companies (cybersecurity experience strongly preferred).

  • Proven track record of creating and executing field and partner marketing programs that directly contribute to pipeline and revenue.

  • Deep experience managing high-impact events, sponsorships, and partner campaigns with measurable business outcomes.

  • Strong collaboration skills with sales leaders and cross-functional teams; ability to build trust and alignment across regions.

  • Experience building customer marketing programs focused on retention, expansion, and advocacy.

  • Strong data-driven mindset, with the ability to measure and optimize marketing investments against pipeline goals.

  • Excellent communication, leadership, and executive presence

What we offer:

  • Opportunity to shape the future of a fast-growing cybersecurity company.

  • A highly collaborative, global team environment.

  • Remote work and flexible working hours.

  • Competitive salary and bonuses.

  • Paid days off.

  • Medical insurance.

  • Working equipment.

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